Created Live Action and CGI video content for the CT6, CTS, ELR and Cadillac Cue.
CT6 TEASER DIRECTOR's CUT
CT6 CGI Feature Videos
ELR "CHARGE FORWARD"
CTS V-SERIES REVEAL
Created retail spots with blonde hair brand icon "Chad."
in-store promo posters
Created brand look for 2014 and 2015 seasons. A dark stormy world where we see the players emerge. A perfect complement to their aggressive play and attitude for the season.
stadium entrance wrap
Tickets and banners
UNITED STATES MINT
Created brand new campaign using CGI for broadcast. For print we shot practical using gold water trays to create liquid gold. To achieve the high detail and velvety reflection of light we shot the coin in pieces and stitched it together in post.
UNIVERSITY OF MICHIGAN HEALTH SYSTEM
Researched, developed and filmed for the hospitals brand campaign – broadcast, photography and online video content.
Created campaign concept and design for the banks new brand look.
Created "Mustache Day" for the Cincinnati Reds. Developed progressive outdoor boards, posters, print, tickets and mustaches.
Created and developed broadcast spots as well as end tag mnuemonics.
Created broadcast spots for multiple types of vacuums.
CREATIVE DIRECTOR / DIRECTOR
Lowe & Partners 2013-2015
Associate Creative Director
J.Walter Thompson 2002-2003
Wayne State University ‘01
B.F.A. Graphic Design
Motor City Casino
National Flight Academy
States United to Prevent Gun Violence
United States Mint
United States Postal Service
United States Navy
University of Michigan Health System